America’s largest specialty retailer of children’s apparel and accessories, The Children’s Place, launched its first ever store at South City Mall in Kolkata. This marks the opening of their first exclusive store in West Bengal.

Known for its stylish and vibrant range of fashion wear for children up to fourteen years of age, the apparel line from The Children’s Place includes a plethora of everyday casuals, dressy party wear, innerwear, nightwear, active wear and winter wear. If that’s not all, our little fashionistas in Kolkata can also pair their The Children’s Place outfits with comfortable shoes and attractive fashion accessories like sunglasses, footwear, ties, scarves, hats, purses, bags, and fashion jewelry for a complete trendy head-to-toe look.

To inaugurate their store, The Children’s Place chose four lucky entrants through a social media contest to be “mini-celebrities” at the gala opening. The kids were not just styled in chic apparel from the latest collection but were also ushered from their homes to the spanking new store, in chauffeur-driven cars! The inauguration was graced by their presence in true paparazzi style, with the kids participating in the ribbon-and-cake cutting at the inauguration, welcoming them into the store as the first, esteemed customers of The Children’s Place in Kolkata. This engaging activity was indeed an enjoyable end to a fascinating launch.